Online Marketing Manager - Paid Search - Online Poker

Job Classification : Marketing
Job Type : Permanent
Salary : £45000-£55000
Location : UK

Job Description
Job Purpose
To take responsibility for the internal control of paid search marketing campaigns on a global basis. Positioned within a team of online experts, this position will also benefit from a wider exposure to online marketing techniques and channels.

Key Responsibilities
* Managing paid search campaigns across multiple engines, multiple brands and multiple geographies to ensure the company’s specific goals are met.
* Gathering actionable data from various sources to ensure consistent and continual optimisation of the campaigns.
* Generation and dissemination of management reporting to ensure that the wider team is aware of campaign performance trends.
* Close liaison with Natural search specialists to ensure that our clients are appropriately maximising their total opportunity from Search.
* Taking a lead in our client's on-going process of establishing and subsequently implementing across the business what they consider to be best practice across a wide number of areas of paid search marketing.
* Manage the direct relationship with search engine providers to stay constantly up to date in upcoming changes and trends.

Skills and Capabilities - Essential
* Must be passionate about Search Marketing
* Must have a technical and analytical mindset
* Minimum 2 years experience in an online marketing background – with direct experience of managing large scale paid search campaigns.
* Excellent communication skills
* Must be fluent in English.
* Must have a relevant University Degree or equivalent experience
* Produces outstanding results both professionally and personally by being proactive and committed. Continually focuses on achieving positive results contributing to our client's business success
* Managing Complexity: Is able to work effectively in a highly complex, diverse, changing environment.
* Adapts well to and is energized by change whilst maintaining focus on key business goals and personal objectives.
* Goal setting / short term planning: Achieves results by setting goals using quality planning, analysis and decision making. Adapts and copes successfully with changing circumstances.
* Innovation: Embraces creativity, innovation and is open to new ideas. Innovates to improve current working practices / products / technologies to provide business opportunities and results.

Desirable
* Should also demonstrate understanding of the principles of optimisation for natural search
* Fluent in a second language
* Google Adwords professional qualification – part or fully qualified would be a distinct advantage

Behavioural Competencies
* Communicates Effectively
* Results Focused
* Job Knowledge
* Customer Focus
* Innovation
* Decision Making
* Working with Others
* Commitment & Resilience
* Flexibility & Adaptability
* Leadership
* Quality Focused
* Planning & Organising

Application Details
Tom Chandler
iGaming Consultant
HYPERION iGaming Recruitment
Tel: +44 (0)207 619 7562 [LON]
Tel: +356 21381370 [MTA]
Mob: +44 (0)7793 272 512 [LON]
Mob: +356 79905087 [MTA]
Fax: +44 (0)207 619 9492
E-Mail: tom.chandler@hyperiongaming.com
Web: www.hyperiongaming.com
Reference : HYP 1761

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